Yantriksh Cybernetics Industries Private Limited is a technology company building innovative solutions across IoT, Smart Infrastructure, Education Technology, Digital Identity, and Public Safety.
Our products and platforms include Yantriksh ID, LiveAcademia Smart School Software, IoT-enabled solutions, and technology platforms for organizations, educational institutions, government departments, and enterprises.
We are looking for an energetic and target-oriented Business Development Representative (BDR) to join our team at STPI, EP Delhi.
Job Summary
The Business Development Representative will be responsible for identifying prospective customers, generating qualified leads, initiating business conversations, understanding customer requirements, and creating opportunities for the sales team.
The role involves a combination of B2B lead generation, outbound communication, market research, relationship building, product presentations, and sales pipeline development.
The ideal candidate should be confident communicating with business owners, school management, corporate decision-makers, government stakeholders, and technology teams.
Key Responsibilities
1. Lead Generation & Prospecting
- Identify and research potential customers across target industries and sectors.
- Generate qualified B2B leads through calls, email, LinkedIn, networking, databases, events, and other channels.
- Build and maintain a structured prospect database.
- Identify key decision-makers and influencers within prospective organizations.
- Conduct outbound calls and initiate conversations with potential customers.
2. Business Development
- Understand customer requirements, business challenges, and technology needs.
- Introduce Yantriksh products and solutions to prospective customers.
- Qualify leads based on business need, budget, authority, and purchase timeline.
- Schedule product demonstrations and meetings for qualified prospects.
- Follow up consistently with prospects and move opportunities through the sales funnel.
- Develop relationships with prospective customers and strategic partners.
3. Product & Solution Understanding
- Develop a strong understanding of Yantriksh's technology products and services.
- Clearly communicate product features, benefits, use cases, and business value.
- Understand customer problems and map them to appropriate Yantriksh solutions.
- Coordinate with technical and product teams when detailed technical discussions are required.
4. Sales Pipeline Management
- Maintain accurate records of leads, prospects, meetings, follow-ups, and opportunities in the CRM.
- Track the status of every assigned lead.
- Prepare regular reports on lead generation and business development activities.
- Ensure timely follow-up on proposals, demonstrations, quotations, and commercial discussions.
- Work closely with the sales team to convert qualified opportunities into customers.
5. Market Research
- Research market trends, competitors, customer segments, and emerging business opportunities.
- Identify new industries, institutions, organizations, and geographic markets for Yantriksh solutions.
- Monitor competitor products and market positioning.
- Provide feedback from prospects to the product and management teams.
Target Customer Segments
Depending on the assigned business vertical, the BDR may work with:
- Schools, colleges, universities, and educational institutions
- Corporates and enterprises
- Government departments and public-sector organizations
- Police and public-safety organizations
- Smart-city and infrastructure projects
- SMEs and technology-driven businesses
- System integrators and channel partners
- Organizations requiring IoT, digital identity, automation, or software solutions
Required Skills
- Excellent verbal and written communication skills.
- Strong interpersonal and relationship-building skills.
- Confidence in making outbound business calls.
- Ability to conduct professional presentations and product demonstrations.
- Strong prospecting and follow-up skills.
- Good negotiation and persuasion abilities.
- Ability to understand customer requirements and identify business opportunities.
- Basic understanding of CRM and sales pipeline management.
- Good proficiency in MS Office / Google Workspace.
- Ability to research prospects using LinkedIn, Google, company websites, and other sources.
- Self-motivated and comfortable working with targets.
Preferred Qualifications
- Bachelor's degree in Business Administration, Marketing, Sales, Commerce, Engineering, Computer Applications, or a related field.
- Previous experience in B2B sales, inside sales, business development, SaaS sales, IT sales, IoT sales, or technology sales will be an advantage.
- Fresh graduates with strong communication and sales aptitude are encouraged to apply.
- Candidates with experience selling technology solutions to institutions or enterprises will be preferred.
Performance Indicators
Success in this role will be measured through:
- Qualified leads generated
- Outbound prospecting activity
- Meetings and product demonstrations scheduled
- Lead-to-opportunity conversion
- Sales pipeline generated
- Follow-up effectiveness
- New customer acquisition
- Revenue contribution
- CRM data quality and pipeline discipline
What We Offer
- Opportunity to work with emerging technologies in IoT, AI-enabled systems, digital identity, education technology, and smart infrastructure.
- Exposure to B2B technology sales and enterprise business development.
- Opportunity to interact with entrepreneurs, enterprise decision-makers, institutions, and government stakeholders.
- Performance-driven career growth.
- Hands-on experience in building and selling technology solutions.
- Professional work environment at STPI, EP Delhi.
Ideal Candidate
We are looking for someone who is curious, persuasive, disciplined, ambitious, and comfortable talking to people.
You should enjoy discovering new business opportunities rather than waiting for leads to come to you. The ideal BDR will combine strong communication with structured follow-up and a genuine interest in technology and solving customer problems.
If you are excited about technology, business development, and building real customer relationships, we would like to hear from you.
